Wordmark
For mastheads, credits, and partner pages
For guests · Press · Collaborators
Open Interest,
out in the world
Official marks and a few simple rules for using them
01 · The identity
Make your mark
Use the ink version on light backgrounds and the paper version on dark backgrounds. SVGs have transparent backgrounds and scale without losing detail.
Stacked wordmark
For square spaces and compact layouts
Monogram
For small placements and icons
Avatar
Ready for social profiles · 1000 × 1000
02 · In a few words
About the show
Open Interest is a show of conversations with founders and funds in AI and crypto, the people taking the risk and the people pricing it, recorded live at conferences around the world.
Use this description in credits, listings, and introductions
openinteresthq.com03 · The essentials
Keep it recognisable
Keep the marks intact. Don’t stretch, rotate, recolor, or add effects. The Signal dash stays with the logo.
Leave clear space at least the height of the capital O. Keep the wordmark’s capital letters at least 24 px tall, and the monogram at least 32 px square.
Daylight is the default. Use Live for evening and event materials. Keep one mode throughout a single post.
Paper
#F3EFE6
Daylight background
Ink
#1A1A1A
Type · Live background
Signal
#C8471F
The drawn dash
Salmon
#E9D9C4
Supporting panels
Headlines & body
Instrument Serif
Regular and italic. For names, ideas, and conversation.
Labels & details
IBM Plex Mono
For dates, captions, and episode codes: OI 014.
Press · Guests · Partnerships